Mity V2

Mity is a decentralised community platform built on the DeSo blockchain. The goal was to create a place where communities can form, grow and share value, with digital money features built directly into the core experience, not added as an afterthought.

Unlike traditional platforms where investors capture most of the upside, Mity explored a model where creators, communities and developers share in the success they generate.

I owned the full product exploration: UX, UI, front-end development and the first working MVP.

Community platforms are centralised, ad-driven and extractive. Creators have little ownership, members don’t share in the success, and developers can’t easily extend the platform.

Mity aimed to solve this by:

• giving communities ownership and portability of their data
• embedding wallets, tipping and community incentives at the core
• enabling developers to build extensions on top of a shared social graph
• making crypto-powered features accessible without deep technical knowledge

1. Define the core experience

The platform was structured around:

• Communities — joinable spaces with posts, discussions and shared ownership
• Feeds — personalised timelines mixing posts, reactions and community updates
• Profiles — creator identities with social and economic data
• Digital money — tipping, tokenised support and reward mechanisms
• Follow Post — a feature to track specific conversations you care about
• Invites — frictionless ways to onboard new members

2. Build creator-friendly economic flows

I designed simple, frictionless interactions for:

• purchasing creator coins
• tipping and micro-support
• viewing social/economic reputation
• connecting wallets without overwhelming users

The focus was on making crypto feel invisible, powerful but approachable.

3. App Store concept

I designed an early concept for a community-level App Store, enabling developers to build modular extensions, from voting tools to premium access tiers, using shared DeSo primitives.

This reinforced the long-term vision of Mity as a platform, not just a social app.

4. Build the v1 MVP

I implemented a working MVP using Nuxt.js (Vue) as a progressive web app (PWA), integrating:

• wallet authentication
• feed creation
• posting & reactions
• community creation/management
• profiles

This allowed early validation of a much simpler user experience and the economic model, which was later refined in v2.

The work produced a working PWA MVP and a clearer product direction for a community platform with ownership and economics built in, later refined in the v2 exploration.